Resources & inspiration for communications leaders. Recent Articles. Featured Feb 25, 2026 AGC Singapore 2026: A Conversation with Our Global President Feb 25, 2026 Feb 25, 2026 Feb 16, 2026 Hidden Bias in AI is a Communications Problem. Here’s What Agencies Should Do About It Feb 16, 2026 Feb 16, 2026 Feb 10, 2026 Meet our new member: Bear Icebox Communications | IPREX Feb 10, 2026 Feb 10, 2026 Feb 5, 2026 Meet our new member: Magnitude of Change | IPREX Feb 5, 2026 Feb 5, 2026 Webinars Reports & Toolkits Newsletter In the News. Featured Feb 16, 2026 Growth for IPREX is not about scale for scale’s sake. The focus is on relevance, depth, and usefulness for partners: Alexandra Mayhew Feb 16, 2026 Feb 16, 2026 Jan 22, 2026 IPREX EXPANDS GLOBAL FOOTPRINT WITH NEW PARTNERS ACROSS EUROPE, NORTH AMERICA, AND APAC Jan 22, 2026 Jan 22, 2026 Dec 15, 2025 Work-Life Balance Ranks as Top Job Perk Dec 15, 2025 Dec 15, 2025 Dec 4, 2025 IPREX Study Reveals Work–Life Balance has Overtaken Pay as the Top Priority for Independent Agency Talent Dec 4, 2025 Dec 4, 2025 See More Explore all posts. Article Alexandra Mayhew 2/25/26 Article Alexandra Mayhew 2/25/26 AGC Singapore 2026: A Conversation with Our Global President Read More Article Alexandra Mayhew 2/16/26 Article Alexandra Mayhew 2/16/26 Hidden Bias in AI is a Communications Problem. Here’s What Agencies Should Do About It Read More Article Alexandra Mayhew 2/10/26 Article Alexandra Mayhew 2/10/26 Meet our new member: Bear Icebox Communications | IPREX Read More Article Alexandra Mayhew 2/5/26 Article Alexandra Mayhew 2/5/26 Meet our new member: Magnitude of Change | IPREX Read More Article Alexandra Mayhew 1/29/26 Article Alexandra Mayhew 1/29/26 Communicating for the Machine Brain Read More Article Alexandra Mayhew 1/14/26 Article Alexandra Mayhew 1/14/26 Meet our new member: Aurai | Consulting Read More Article Alexandra Mayhew 1/14/26 Article Alexandra Mayhew 1/14/26 EMEA PR Market Review: 2025 Insights & 2026 Trends Read More Article Alexandra Mayhew 12/18/25 Article Alexandra Mayhew 12/18/25 Employee Retention in 2026: What PR and Communications Agencies Can Learn from the Data Read More Article Alexandra Mayhew 11/26/25 Article Alexandra Mayhew 11/26/25 What the Smartest Independent Agencies in the World Are Doing Differently Right Now Read More Article Alexandra Mayhew 11/12/25 Article Alexandra Mayhew 11/12/25 Untapped Opportunities for Global Firms: Rethinking PR in Africa Read More Article Alexandra Mayhew 10/27/25 Article Alexandra Mayhew 10/27/25 Is AI in PR Just a Fad or a Fundamental Shift? Read More Article Alexandra Mayhew 10/21/25 Article Alexandra Mayhew 10/21/25 Celebrating IPREX Leaders Shaping the Future of PR & Communications Read More Article Alexandra Mayhew 10/13/25 Article Alexandra Mayhew 10/13/25 Unmasking cyber threats across Germany, South Africa, and the UK Read More Article Alexandra Mayhew 10/6/25 Article Alexandra Mayhew 10/6/25 The cost of saying nothing - the invisible business risk Read More Article, In Their Own Words Alexandra Mayhew 9/23/25 Article, In Their Own Words Alexandra Mayhew 9/23/25 Peaks, Valleys, and Connection: Reflections from the IPREX Americas Regional Conference Read More In The News, Article Alexandra Mayhew 9/12/25 In The News, Article Alexandra Mayhew 9/12/25 IPREX Gathers Americas region in Boulder, Colorado, for 2025 conference Read More Article Alexandra Mayhew 8/26/25 Article Alexandra Mayhew 8/26/25 Is Your Proposition Client-Centric? Solving Your Clients’ Challenges Read More Article Alexandra Mayhew 8/25/25 Article Alexandra Mayhew 8/25/25 Podcasts as a promotional tool for your agency Read More Article Alexandra Mayhew 7/31/25 Article Alexandra Mayhew 7/31/25 Leading Through the Hinge Moment: Communication Strategy for International Market Expansion Read More Article Alexandra Mayhew 7/9/25 Article Alexandra Mayhew 7/9/25 Generative AI Search (GAS): The new fuel for brand visibility Read More Older Posts
Article Alexandra Mayhew 2/25/26 Article Alexandra Mayhew 2/25/26 AGC Singapore 2026: A Conversation with Our Global President Read More
Article Alexandra Mayhew 2/16/26 Article Alexandra Mayhew 2/16/26 Hidden Bias in AI is a Communications Problem. Here’s What Agencies Should Do About It Read More
Article Alexandra Mayhew 2/10/26 Article Alexandra Mayhew 2/10/26 Meet our new member: Bear Icebox Communications | IPREX Read More
Article Alexandra Mayhew 2/5/26 Article Alexandra Mayhew 2/5/26 Meet our new member: Magnitude of Change | IPREX Read More
Article Alexandra Mayhew 1/29/26 Article Alexandra Mayhew 1/29/26 Communicating for the Machine Brain Read More
Article Alexandra Mayhew 1/14/26 Article Alexandra Mayhew 1/14/26 Meet our new member: Aurai | Consulting Read More
Article Alexandra Mayhew 1/14/26 Article Alexandra Mayhew 1/14/26 EMEA PR Market Review: 2025 Insights & 2026 Trends Read More
Article Alexandra Mayhew 12/18/25 Article Alexandra Mayhew 12/18/25 Employee Retention in 2026: What PR and Communications Agencies Can Learn from the Data Read More
Article Alexandra Mayhew 11/26/25 Article Alexandra Mayhew 11/26/25 What the Smartest Independent Agencies in the World Are Doing Differently Right Now Read More
Article Alexandra Mayhew 11/12/25 Article Alexandra Mayhew 11/12/25 Untapped Opportunities for Global Firms: Rethinking PR in Africa Read More
Article Alexandra Mayhew 10/27/25 Article Alexandra Mayhew 10/27/25 Is AI in PR Just a Fad or a Fundamental Shift? Read More
Article Alexandra Mayhew 10/21/25 Article Alexandra Mayhew 10/21/25 Celebrating IPREX Leaders Shaping the Future of PR & Communications Read More
Article Alexandra Mayhew 10/13/25 Article Alexandra Mayhew 10/13/25 Unmasking cyber threats across Germany, South Africa, and the UK Read More
Article Alexandra Mayhew 10/6/25 Article Alexandra Mayhew 10/6/25 The cost of saying nothing - the invisible business risk Read More
Article, In Their Own Words Alexandra Mayhew 9/23/25 Article, In Their Own Words Alexandra Mayhew 9/23/25 Peaks, Valleys, and Connection: Reflections from the IPREX Americas Regional Conference Read More
In The News, Article Alexandra Mayhew 9/12/25 In The News, Article Alexandra Mayhew 9/12/25 IPREX Gathers Americas region in Boulder, Colorado, for 2025 conference Read More
Article Alexandra Mayhew 8/26/25 Article Alexandra Mayhew 8/26/25 Is Your Proposition Client-Centric? Solving Your Clients’ Challenges Read More
Article Alexandra Mayhew 8/25/25 Article Alexandra Mayhew 8/25/25 Podcasts as a promotional tool for your agency Read More
Article Alexandra Mayhew 7/31/25 Article Alexandra Mayhew 7/31/25 Leading Through the Hinge Moment: Communication Strategy for International Market Expansion Read More
Article Alexandra Mayhew 7/9/25 Article Alexandra Mayhew 7/9/25 Generative AI Search (GAS): The new fuel for brand visibility Read More
