Insurance company Yellow Hive, the parent company behind You Sure, Felixx® work & income and YINCO, among others, has received another significant investment from IK Partners. The funding aims to continue Yellow Hive's successful growth strategy in the Netherlands...
In the News.
Newsletter: OWC: Harnessing the Power of SEO
SEO is vital for building a strong online reputation, surpassing competitors, and boosting revenue. It plays a key role in promoting positive content, engaging with audiences, and enhancing public relations efforts. In this edition of the Olmstead Williams newsletter,...
Blog: La Voie Health Science: 4 steps to health and science messaging and strategic positioning
In this blog, you'll read about essential strategies for effective health and science messaging. Learn how to understand your audience, craft a compelling narrative, test your messaging, and engage effectively across various channels. Discover how the LHS Immersion®...
Blog: Curious Public: 5 tips to deliver a successful public apology
A genuine apology should express true remorse, acknowledge harm, and propose solutions. It's crucial for legal and communications teams to collaborate to balance liability concerns with reputation management. Effective apologies should be timely, brief, and free of...
Diversity, equity, inclusion and belonging: an approach driven by organizational and human factors
The State of Global Communications & Marketing Report 2023 (SGCMR 2023) conducted by Iprex, highlights that global organizations are making positive progress in the fight for diversity, equity, inclusion and belonging (DEIB). For example, 90% of the companies...
Carve Blog: Does writing this article make me a thought leader?
In this blog you'll find a guidance by Mariela Azcuy on your journey toward thought leadership. https://carvecomms.com/blog/thought-leadership?utm_source=Newsletter&utm_medium=email&utm_campaign=April_Newsletter
Operate Blog: There are good reasons for you to lead the transition
Equal treatment of women and minorities in Denmark is not as strong as it might seem. In the global ranking of gender equality, Denmark holds an unimpressive 23rd place, while all other Nordic countries are in the top 5. Additionally, 84% of ethnic minority Danes...
In The News: Lift: Lift joins IPREX to boost international activities
Lift has just announced its integration into IPREX, one of the largest global networks of independent communications and PR agencies in the world, with a presence in more than 100 markets. Joining the organization, which brings together more than a thousand...
AKCG Blog: Stronger Together: Why Crisis Communication and Proactive PR Have a Mutualistic Relationship
It's natural for organizations to want good publicity and strong stakeholder relationships, but crises are inevitable. Some companies focus solely on positive PR and delay creating a crisis communication plan. However, proactive public relations and crisis...
Olmstead Williams Communications: Talk PR: An interview with PR maven Fred Cook
Fred Cook is the Director of the USC Annenberg Center for Public Relations and Chair Emeritus at Golin, where he served as CEO and worked with industry scions including Herb Kelleher, Jeff Bezos and Steve Jobs and managed clients including Nintendo, Toyota, and...
Featured Posts
STATE OF GLOBAL COMMUNICATIONS AND MARKETING REPORT
IPREX takes the pulse of marketing and communications, exploring the callenges, opportunities, and...
GROWING GLOBAL COMMUNICATION NETWORK, IPREX, WELCOMES FOUR NEW PARTNERS
Columbus, OH – December 22 2022 US$508 million global communication network, IPREX, is continuing...
IPREX in the news: UK’s Resonates Joins IPREX’s Global Communications Network
UK based specialist public relations (PR) and marketing agency, Resonates, has signed on as a...
Asoviva Blog: Strategy and Digital Remains Key Agenda in PR for Today’s Japanese Brands
Integrated communications agency Asoviva has revealed that strategy and digital remains key agenda...
Greentarget blog: Authority as ROI: A New Way to Think About Measurement
PR firms talk at length about concepts such as thought leadership and creating unique POVs that...