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Global Media Relations in the Age of AI Search: Why Local Expertise Matters
Global Media Relations in the Age of AI Search: Why Local Expertise Matters

What works in one media market doesn’t necessarily work in another. And as AI-driven search prioritizes media coverage and changes how audiences discover information, understanding those differences is becoming increasingly important for global brands.

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A Legacy Built on Networking: Ken Makovsky Reflects on Founding IPREX
A Legacy Built on Networking: Ken Makovsky Reflects on Founding IPREX
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From Germany to Asia: Magali Jeulin of TDUB Joins APRW in Singapore Through IPREX
From Germany to Asia: Magali Jeulin of TDUB Joins APRW in Singapore Through IPREX
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The Rise of Earned Media: Why Journalists, Algorithms and AI Are All Pointing in the Same Direction
The Rise of Earned Media: Why Journalists, Algorithms and AI Are All Pointing in the Same Direction
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IPREX’s First Americas Cohort Connects Independent Agencies Around AI, Growth and Global Opportunity 
IPREX’s First Americas Cohort Connects Independent Agencies Around AI, Growth and Global Opportunity 

IPREX, the global network of independent communications agencies, has launched its first Americas Partner Cohort, bringing together three independent agencies to share ideas, build relationships and explore how the global network can help them navigate AI, growth and changing client needs.

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IPREX LAUNCHES AI TASK FORCE WITH PARTNERS ACROSS NORTH AMERICA, LATIN AMERICA, EUROPE AND THE NORDICS
IPREX LAUNCHES AI TASK FORCE WITH PARTNERS ACROSS NORTH AMERICA, LATIN AMERICA, EUROPE AND THE NORDICS
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IPREX ADDS NEW PARTNERS IN EUROPE, AFRICA AND NORTH AMERICA
IPREX ADDS NEW PARTNERS IN EUROPE, AFRICA AND NORTH AMERICA
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IPREX ANNOUNCES GLOBAL BOARD LEADERSHIP CHANGES FOLLOWING 2026 GLOBAL CONFERENCE
IPREX ANNOUNCES GLOBAL BOARD LEADERSHIP CHANGES FOLLOWING 2026 GLOBAL CONFERENCE
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Vehr Podcast: Brand Pomise Podcast - AI and Your Brand

Nick Vehr (US) sits down with Horacio Loyo Gris, Director of Dextera Comunicación (Mexico), to explore the growing role of artificial intelligence (AI) in our everyday lives. Together, they dive into how AI is reshaping consumer experiences and discuss the critical importance for brands to preserve trust by keeping their human teams at the heart of their operations.

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