In the latest case study from LLYC (Barcelona, Spain), Eva Pedrol reveals how they developed a communication strategy for Mango, one of the leading companies in the fashion industry. This case study highlights the key approaches and insights behind developing an effective communication strategy for a leading company, including building a network of key allies across critical regions and engaging with both media and institutions.
The Evolving Role of Communications Strategy in an Increasingly Polarized World
Written by Alexandra Mayhew Why Communications Strategy Has Never Mattered More The best PR...