In the News.

In the News: Asoviva: What kind of PR company should Japanese companies work with?

This article explores Japanese trends in the collaboration between companies and PR agencies, offering valuable insights for anyone involved in public relations, irrespective of whether they work in-house or for an agency.

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In the News: Asoviva: What is the new concept “DEIB”?

This article delves into the emerging concept of ‘DEIB’—Diversity, Equity, Inclusion, and Belonging. These principles serve as crucial catalysts for fostering creativity and enhancing performance within agencies. PR professionals should actively create space within their teams for individuals with diverse perspectives, challenging views, and counterintuitive insights.

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