Founded in 2003 by Silvia Pineda Sibaja and Horacio Loyo Gris, both of whom had worked with multinational PR firms, Dextera has built a team with extensive experience of working throughout Mexico and the Americas – North and South.
Our work with high-profile international companies in the entertainment, technology, retail and home building sectors has helped to build its extensive experience of working in foreign markets. Dextera has the strongest client retention rate in the Mexican public relations industry.
Horacio has been working on communication issues for 25 years. He has extensive experience in media relations, crisis management and preparedness programs and special training for spokespersons and executive positioning, among others
Silvia has more than 25 years of experience in marketing communications, event development and implementation, brand and product positioning and entertainment
- Crisis Communication