Automotive
Driving Innovation, Performance, and Trust
The automotive industry is on the move—literally and figuratively. From the rise of electric vehicles to smarter, cleaner mobility options, brands today need to do more than just keep up—they need to lead with purpose and clarity. That’s where IPREX agencies come in.
We specialize in automotive PR that connects the dots between innovation and audience. Whether you're launching a new model, announcing a sustainability milestone, or responding to fast-moving industry news, our global network helps you craft stories that drive results.
What’s Changing in the Industry
Consumers expect more—from performance and sustainability to tech integration and safety. At the same time, automakers face supply chain shifts, regulatory pressure, and a race toward electrification. IPREX agencies help brands communicate all of it—with credibility, creativity, and local-market smarts.
Our Automotive Expertise Includes:
Vehicle Launches & OEM Support
Building excitement around electric, hybrid, and high-performance releases
EV & Clean Mobility
Positioning new technologies with substance, not just style
Aftermarket & Accessories
Helping brands reach drivers who love to personalize and maintain their vehicles
Mobility Tech & Autonomous Vehicles
Telling the story of smart, connected transportation
Suppliers & B2B
Supporting Tier 1 and Tier 2 partners with visibility at tradeshows and in the press
Fleet, Infrastructure & Logistics
Communicating big shifts in how goods and people move
Why IPREX Agencies Stand Out
We speak the language of engineers, drivers, policymakers, and investors
We have strong media relationships in tech, mobility, and automotive circles
We’ve supported everything from international press drives to recalls and factory expansions
We know how to shape stories that resonate across headlines and supply chains
What’s Next
As electrification and automation shift into high gear, your brand needs a communications partner who gets the industry—and gets people. With IPREX, you’re backed by local insights, global reach, and a track record in high-performance storytelling.
Let’s Put Your Brand in Motion
Partner with IPREX to create automotive PR campaigns that are strategic, human, and built for the road ahead.