Greentarget is a strategic public relations firm focused exclusively on professional services companies. Founded in Chicago, Greentarget has become a destination for talent, home to a world-class team spread across five offices and infused by the same entrepreneurial spirit that led to the firm’s creation in 2004. Our culture reflects the firm’s core values: hard work, risk taking, authenticity, creative thinking and individual and team growth.
Through our proven client engagement process, our clients are empowered to direct the conversations that influence their audiences, drive business objectives and create value. With a deep expertise and extensive experience in crafting multi-layered communications programs, we deliver high-impact results to professional service firms and others industries in the business-to-business market.
Greentarget’s staff of more than 60 works in our Chicago headquarters as well as our offices in New York, London, Los Angeles and San Francisco.
John focuses on conceptualizing and executing public relations strategies for some of the world’s leading ﬁnancial, professional and other service businesses. This includes high-level counsel for a range of sophisticated organizations navigating critical transition points in their evolution, including market-leading law, real estate, management consulting, accounting, private equity, venture capital and healthcare management ﬁrms, among other B2B organizations. John has earned PR Week’s “Business-to-Business Campaign of the Year” and the coveted “Campaign of the Year” as well as numerous awards from the Public Relations Society of America, the Publicity Club of Chicago, The Holmes Report and the Legal Marketing Association, to name a few. He is a frequent speaker and author on a range of communications-related topics.
Aaron’s big-picture perspective underpins his strategic guidance for professional services firms in all aspects of marketing communications with an emphasis on crisis management, thought leadership marketing, internal communications, litigation support, message development and media training. Previously, Aaron held roles as a spokesperson for SBC/Ameritech (now AT&T) and leverages that experience to regularly provide media training to senior executives in preparation for high-profile media inquiries and speaking engagements. He began his career as an in- house public affairs representative for Caterpillar.
- Crisis Communication
- Environment & Energy